CONTENT MARKETING

So you’ve decided to start a blog. Congratulations!, that’s the one step in;

”A journey of a thousand miles start with a single step”

 I’m excited to give you actionable valuable information that I’ve found to be a must-know if you’re going to build a successful online business with a blog.

There’s tons and tons of blogs on the internet today, we have  blogs about almost everything, but despite this only a few have mastered the art of using a blog to build successful online businesses.

Here are 5 things i find important to understand and implement:

BE PASSIONATE ABOUT THE CONTENT YOUR’E SHARING 

If you’re going to market your content online, i advise on sharing content you’re passionate about, be it mountain climbing, photography or even cooking!

Can you imagine starting a blog about something you’re not passionate about? it would suck! and consequently lead to bogus non-valuable,irrelevant non-consistent content.

And i see this all the time.

Find something you’re passionate about, what this does is, you understand the content you’re sharing and you also enjoying sharing it because you’re passionate about it!

Ill go into much details on another post. 

 

UNDERSTAND CONTENT MARKETING

If you are going to master the art of building successful online businesses using blogs you will have to understand the concept of content marketing. It’s a big topic to share all in one blog post, but ill just give you like a skeleton for you to get a sense of what it’s all about. Ill go to much details on future posts.

”Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”

 

CONTENT + MARKETING

Do you have VALUABLE,RELEVANT and CONSISTENT content?

Real talk, if you will be successful in building an online business, you will have to share valuable,relevant and consistent content. The only way to attract and retain a clearly defined audience- which should be your goal- is by sharing valuable content with your audience.

 

”Marketing is impossible without great content”

 

MONETIZE

If your blog is going to start earning, you’ll have to start monetizing your blog.  Monetization is the process of generating revenue from your content, which should be your one of your goal if you’re doing this for business.

I will talk more about Monetization in another post.

 

BE SOCIAL 

Connect and engage with your audience, if you will attract and retain an audience, you will have to connect and engage with them.

Connect and engage with people, they will know and develop trust, and that’s how you build an audience.

OPTIMIZE IT FOR YOUR AUDIENCE

You may have the greatest, valuable and consistent content in the cosmos, but if it’s not optimized for your audience to consume it’s useless. You want to make sure that your content is easily shareable and accessible to the targeted audience.

Let your content be easily consumable, from the fonts you choose, how the blog is loading, it’s availability  on Mobile?  etc…

We will talk more about OPTIMIZING YOUR BLOG  in another post.

 

Understand and implement the above and you will soon be a step closer to realizing your goal of building successful online businesses with blogs.

Feel free to share what you’re learning on your blogbizz journey with me!

Until next time, it’s time to get out there and build successful online businesses!

 

 

 

 

 

 

 

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